New Name Resolving System (NNRS)

Short description

Consider a typical situation encountered in the world millions of times daily with millions of Internet users:

A user learned about a new product, a company and wants to go to their site on the Internet to obtain some additional information. For example, he needs to know more about the company "NewCompany". The first thing he is trying to do is to type in the browser window something like "". In most cases he will be successful; otherwise without wasting time in vain, he would appeal to a search engine for help, hoping to find the desired site among the outstanding results.

This is not optimal. We are losing time while searching. On the way to the desired result, we are forced to read the obtrusive advertising. Can we make our work more comfortable without wasting time for searching? Yes, it is possible. With the NNRS (New Name Resolving System).

NNRS is a system which is able to replace DNS and tackle its shortcomings. NNRS is able to resolve any names in any syntax in any language! It will be sufficient to type into a browser "http://NewCompany" to access the site of the company "NewCompany". There is no need in specifying the domain .com, .biz ... since the record "NewCompany" was registered in the system NNRS as a first level domain in terms of DNS.

In the past, when the speed of Internet communication channels and the computational power were low, the introduction of a hierarchical tree domain structure was justified. The load of DNS queries was distributed; a dedicated server could serve a domain zone. Zone delegating allowed decentralizing management of the entire DNS infrastructure.

Currently, high speed channels and high computational power allows for a new Name Resolving approach. A good example is the recently launched Internet services: OpenDNS, UltraDNS, and Google Public DNS. These services can reduce the response time, implement web content filtering, anti-phishing, whitelist/blacklist etc.

We suggest creating a "New Name Resolving System" which would implement:

  1. Name Resolving for standard DNS queries.
  2. Resolving any names in any syntax in any language.
  3. Registration and usage of any first level name (domain). Example: "http://AnnaGossen".
  4. Flexible delegation of rights to manage a domain zone.
  5. Searching and selecting the appropriate option when prompted for resolving a nonexistent name. In other words - the search and query features in one line. E.g.: The query for a name that does not exist "http://Company Cisco" would be resolved to the registered name "http://Cisco".
  6. The function of balancing requests depending on the load on servers. Example: The bank has a number of servers serving the payment transaction. Each server has an inverse connection to an NNRS server, so that in load case to be able to reduce the frequency of queries.
For the successful implementation of this project, we suggest to combine it with the idea of "Cisco E-Pocket". The popularity and massive use of the application (Cisco E-Pocket) the New Name Resolving Service (NNRS) will be demanded worldwide.


This is really good.
Anuradha Udunuwara Anuradha Udunuwara


How would this idea handle subdomains as they are today, and in your system, would the domain suffixes still exist? Would there still be the corporate ".com" and the non-profit ".org"? I have a personal ".us" domain, would I lose it? What if there were formerly 10 websites...,,, ,etc. some of these domains all belong to Whizbang, Inc, but belongs to Whizbang Nonprofit, a completely unrelated entity. How are their domain names ported over? I agree that the times need to change with the progress we've made, I just want a little clarity .


NNRS is a level higher than the DNS. Accordingly, all the functionality of DNS will be available, all DNS queries are resolved, all domains and subdomains are available.

NNRS is a competitor to the existing system DNS. It will need some effort to popularize NNRS among users. Anna Gossen Anna Gossen


I think I get it! So while may have been purchased, using the NNRS, I would still have the option to purchase rdziekan!

I love it. This is a great idea. Easy to see how it becomes profitable, it opens up the entire name space all over again.


I really didn't got your point. Can you please elaborate on it?


I didn't at first either. This is a new domain name system...

Presently, we have our top-level domains, the .com, .net , .gov, .org, etc.

What she is suggesting is that another domain name system be created that doesn't need the domain suffix. In this model, I may own the following domains:
but when she creates her domain name system, NNRS, the following domain would become available:
  1. rdziekan
  2. No " . ", just "rdziekan"
Instead of entering, you might enter http://www.rdziekan, or simply http://rdziekan, if I have my cname setup correctly.

See what I mean? Its a new address space that doesn't require the ".com" or the ".net", its just the name. Its not replacing the existing domain system, its augmenting and competing with it.


Great idea.

But, it's an SEO's nightmare
Dave C Dave C


Its fantastic! Every fortune 500 company out there would immediately buy up the NNRS name that corresponds with their .com. You would want to own this new easily used domain name. Most companies would.

Domain forwarding could be used from this domain to the existing domain system, or vice versa, but it would sell.


Great Anna................
nova nova


it is great idea, i wish you good luck in the next round.
Ahmed Sahlool Ahmed Sahlool


my kownledge, all the roles are installed on the first DC that you stand up. So your first DC should have the GC role on it, along with the others unless you move them.Good luck.
Ariel Ariel
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